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 Ask for the Order                                                                            $795        $295

Ask For The Order  26 mins. Sale: $795 - Rental $295

Do you remember the old parable: “Give them a fish and they’ll eat for a day, teach them how to fish and they’ll eat for a lifetime.” Well, closing the sale is the same thing. Teach them (your salespeople) the skill of how to improve their closing of sales and you give them and your organization a gift for a lifetime- consistently much higher sales. That’s the gift that keeps on giving to everyone.

# Consultative Selling in the 70’s
# Strategic Selling in the 80’s
# Partnering in the 90’s

Wow! With all the changes in selling, it’s a wonder that sales managers can sort it all out and incorporate the right methods for their business.

Was all this Change needed? Probably. Competition has increased dramatically. Products and services have grown more complex. Sales cycle time and the cost of a sales call have increased several-fold. Customers need much more help in making the right decision. But through it all, one facet of the sales process has remained Constant. Salespeople have the ultimate responsibility for bringing all their selling activities to a successful Close. And Closing is all about ASKING FOR THE ORDER.

Research has clearly shown that if you don’t ASK FOR THE ORDER, your probability of Closing is less than 20%.

That’s why noted sales trainers, authors and consultants Arthur R. Bauer and Gerald L. Manning have teamed up to produce a brand new high powered video-based sales training course entitled ASK FOR THE ORDER! (They’ve branded the course AFTO™).

AFTOTM is designed to work with ALL selling strategies with all salespeople – rookies and veterans, field sales, or telemarketers. This video shows your salespeople how to get the order they have been working on and earned, rather than letting the competition have it.

What are AFTO’s Key Learning Points?
# Customers expect you to AFTOTM
# Fear is the main reason salespeople don’t AFTOTM
# What is Tough Minded Selling?
# Don’t mistake Doubt for Rejection
# The 3D Approach to Selling - Dedication, Discipline, Determination
# To close a Sale, ask a Closing Question
# Using the Direct Approach to Closing Questions
# Using the Indirect Approach:

Take-it-for Granted
Either/Or
Step by Step
Positive/Negative 

# When should Closing Questions be asked?

What are the benefits to you and your team for buying and using the AFTORM sales training program?

1. Increases the skill level of your sales people in one sitting.
2. Increases the closing ratio of your sales team.
3. Increases the confidence of your sales people.
4. Teaches your team the four best kinds of closes.
5. Teaches your team the three “D”s of Tough Minded Selling.
6. Teaches your team when to close (and when not to).

So, teach your sales team more about closing, with the Tough Minded approach and you’ll increase everyone’s bottom line.

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So You Want To Be A Success At Selling?  4 part series

Sale: $2,995.00  Individually $870.00 each

Key Sales Techniques
So You Want To Be A Success At Selling? series teaches novices all the fundamental skills of selling - and is ideal as a refresher for experienced salespeople.

One such veteran is John Cleese, who thinks he knows it all and cannot understand why he has been provided with an unusually responsive in-car 'Quick-learn Instruction Tape'. We follow Cleese through a number of selling situations as he initially fails, and ultimately succeeds, in selling a wide variety of products.

Straightforward techniques to increase sales

Part 1: The Preparation
In Part 1, Cleese learns that before people can sell effectively, it is imperative to research the background of the customer. Then work out objections and alternatives to fall back on. Also avoid rejection by asking open questions, keeping control and being alert for opportunities to sell other products.

Part 2: The Presentation
Part 2 shows Cleese how vital it is to concentrate on benefits rather than features and to relate products to customer needs. Meet objections coolly getting customers to verbalize their points. Put the objections into perspective with compensating benefits. Then ask for the business when the buying signals are clear and keep quiet once the customer agrees.

Part 3: Difficult Customers
In Part 3 the helpful tape shows Cleese that everyone can be sold-it’s just a case of knowing how to approach them. This video shows the intractable objection given by the three classic difficult customers: duckers, ditherers and dictators.

Cleese learns to blow away smokescreens, sidestep fake objections, identify real ones and then restate them in his favor. He discovers that the customer’s anxiety, laziness, aggressiveness or vanity can’t be fought-but can actually be used to his advantage.

Part 4: Closing The Sale
Part 4 deals with every salesperson’s ultimate goal. At this critical point, many salespeople fear rejection and so delay closing. This video aims to overcome that fear by showing Cleese in varied closing situations. He learns three main lessons. The most important is to think positive and think big.

Cleese then learns always to ask for the order. A rejected close is better than no close at all; at least it saves time. Finally, Cleese learns to keep on trying; inn factories, offices and shops we see him getting it disastrously wrong. Then at last, he gets it rewardingly right.

Learning Objectives:
Part 1:

* Do research
* Set objectives
* Ask open questions

Part 2:

* Explain the benefits
* Meet objections
* Ask for the order

Part 3:
Rules for Duckers:

* Sidestep smokescreens
* Reassure them
* Use their anxieties

Rules for Ditherers:

* Be a nursemaid
* Restate criticisms as requirements
* Use their laziness

Rules for Dictators:

* Relate your products to their needs
* Associate your products with the qualities they admire
* Use their vanity

Part 4:

* Think bigger
* Ask for the order
* Keep trying

Suggested Uses:

* Objection handling
* Behavioral styles
* Closing skills
* Sales motivation
* Basic sales skills for new hires
* Refresher skills for experienced reps

These videos feature John Cleese, Geoffrey Palmer, Nigel Hawthorne, Diana Quick and Andrew Sachs.

Want to purchase more than 1 or 2 video segments? We offer a 10% discount if you purchase three or more of the modules in this training series. The cost for the entire series (4 programs) is $2995. Call for information and ordering.

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